Best solution to today’s marketing challenge. Link analytics and ads

Linking analytics and ads

In this article: Learn how bringing Google Analytics and Google Ads together can help teams build effective campaigns for the modern customer journey The rise of mobile devices and new digital technologies has resulted in customer journeys that are more varied than ever. The brands that are growing are gaining a deeper understanding of today’s […]

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What is Programmatic Advertising

what is programmatic advertising

Programmatic ad buying has changed the face of online advertising, but there’s still confusion around what it actually is. Here’s a primer, in plain English: What is programmatic ad buying? “Programmatic” ad buying typically refers to the use of software to purchase digital advertising, as opposed to the traditional process that involves RFPs, human negotiations […]

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Want Transparency in Programmatic Advertising

programmatic advertising transparency

When you are thinking about targeting the right audience, Only media that offers this services to the advertisers is Programmatic media through efficient modes of transaction and that also real time. That’s why nearly 80% of Worlds display advertising spend is projected to be served programmatically, and is expected to reach nearly $33 million by […]

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